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Join Stacy Jones, CEO and founder of Los Angeles influencer and branded content agency Hollywood Branded. Positioned for brand and agency marketers, learn her suggested best practices and hear interviews with other marketing experts on what has worked for them, what should be avoided along the way, the "magic sauce" for success and where many marketers miss the mark. Learn more at HollywoodBranded.com

Feb 9, 2021

In this episode, Stacy sits down with Ira Maher, the Vice President of The Basement, an integrated agency that studies data to uncover insights that enable strategic, targeted, and effective marketing and advertising campaigns.  The two discuss Ira’s passion in leveraging the convergence of marketing, technology, data and automation to optimize the customer experience and maximize long-term business outcomes.