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Join Stacy Jones, CEO and founder of Los Angeles influencer and branded content agency Hollywood Branded. Positioned for brand and agency marketers, in Marketing Mistakes (+ How To Avoid Them) she shares suggested best marketing practices and interviews other marketing and business experts on what has worked for them, what should be avoided along the way, and the "magic sauce" for success and where many miss the mark. Learn more at

Dec 1, 2020

In this episode, Stacy shares the reasons why brands need to build a more robust entertainment marketing program versus hoping for one off-wonders, and provides insights on what makes a program successful.