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Join Stacy Jones, CEO and founder of Los Angeles influencer and branded content agency Hollywood Branded. Positioned for brand and agency marketers, learn her suggested best practices and hear interviews with other marketing experts on what has worked for them, what should be avoided along the way, the "magic sauce" for success and where many marketers miss the mark. Learn more at HollywoodBranded.com

Oct 20, 2020

In this episode, Stacy sits down with Dominic Artzrouni, the founder and director of Concave Brand Tracking, a company that tracks a brand’s exposure and impact from product placement in television and film. The two discuss measuring and valuing product placement as well as why it is important for brands to be placed in the right context.